


Keynote: Exec Conference 2025 @Allianz Arena, Munich
↳ Insight Technology Solutions, Microsoft, Apple, Siemens Healthineers, CHG-Meridian
The Exec Conference 2025, hosted at Munich’s Allianz Arena, brought together leading global technology and service providers including Insight Technology Solutions, Apple, Microsoft, Siemens, and CHG-Meridian. As the event expanded in scale and visibility, the objective was to establish a consistent and high-quality brand presence across all physical and digital channels.
Our role was to develop a comprehensive visual and strategic framework that could support this ambition. From venue branding and digital signage to presentation assets and motion graphics, we created a unified design system that ensured strong brand recognition and a professional appearance throughout the event.
In addition to the on-site experience, we produced a cinematic event film that captured the atmosphere, key moments, and highlights of the conference. Designed for post-event communication, internal recaps, and future outreach, the film serves as a versatile tool to extend the impact of the event beyond its physical setting.
The result is a scalable and cohesive brand system that supports both the immediate needs of the conference and its long-term communication goals—delivering clarity, consistency, and a polished experience across every touchpoint.
Details
Category
Event Strategy, Film
Location
Allianz Arena, Munich
Copyright
design.plan
Credits
design.plan
Creative Direction, Event Strategy, Art Direction, Digital Design, Film
Leon Roth
Insight Technology Solutions
Maren Stein, Kirsten Baufeld, Daniela Burggraf, Alex Kupermann

